The Arts Council asked us to design a booklet that would demystify the complex Grant Application process in a friendly and engaging way. The PDF booklet also had to be accessible to visually impaired readers.
We used some humour to lighten the process, with key sections titled Ready, Set, then Go. We worked with illustrator Jeff Jackson, Reactor Art + Design to add entertaining visuals and a friendly handwriting style. The 26-page book was printed in full colour and the online PDF also included accessibility features.